It might be tempting to sacrifice quality for higher profit margins when you start a shirt business online. As we mentioned above, quality is paramount to your brand and its success, so it’s important to educate yourself and choose your blank shirts wisely. Not all t-shirts are the same and not all print jobs are the same. The next step of how to start an online t-shirt business is to find suppliers. Source quality material and t-shirt printing options In the meantime, start building your store with a free 14-day trial of Shopify. You’ll start receiving free tips and resources soon.

Once you narrow down your niche, create a business plan for your shirt selling business that covers your goals and different opportunities to sell custom t-shirts, then figure out how you’ll execute that plan.

Consider your own interests and the communities you belong to-sometimes it’s OK to trust your gut.

Scan this list of popular hobbies on Wikipedia for inspiration.

Use Facebook’s Audience Insights tool to gauge the size of your niche on the platform.

Visit your prospective niche’s subreddits and evaluate the subscriber count and level of engagement.

There are many ways to find and evaluate a niche when you want to know how to start a t-shirt business online. An example of a more specific niche would be t-shirts with funny slogans that relate to doctors and nurses, or to dog owners, as pictured below. You’re going to want to tighten it up a little more. Generally, categories like “t-shirts for people who like funny slogans” are going to be too broad to get noticed in a very developed market. One of the most important parts of a successful online t-shirt business model is the ability to stand out, and one of the best ways to do that is by catering to a specific target audience or interest group.

You hear the term “niche” tossed around a lot, but it’s important to choose one when trying to understand how to make an online t-shirt business. Choose a niche for your t-shirt online businessĪ niche will help your online shirt selling business stand out and better attract the right target audience without blowing your budget.

Source quality material and t-shirt printing optionsġ.

T-shirt template printable free